Monday, August 24, 2020

Civil Engineer free essay sample

Structural architect is a significant vocation in our lives. This vocation is the one that sorts out the urban areas. Structural Engineers are dependable to do developments, for example, spans, streets, lanes, seepage, and all the developments that keep us conveyed and living absolutely happy with, being a structural designer presents to you a colossal and significant obligation since all the work that you will do is for the general public. In the field of structural designing there are a progression of significant claims to fame. One is Structural Engineering in this range the structural architects are the creators of structures, for example, spans, structures, parks, rides. These architects work with solid, steel and numerous different materials to do the structure. Another is Environmental Engineering, inside this forte the specialists are in control to give clean drinking water, clean the locales with risk materials, and clean, filter or wipe out all the poisonous substances. Without question this claim to fame is one of the most significant for us without them the world will be an entire wreckage. At Almuftah Contracting Company, we accept that development is something other than making an assembled situation. It is likewise about structure structures that move wonder, making spaces that help individuals flourish, and it is additionally about building Qatar’s future each task in turn. Humankind can make advancement practical †to guarantee that it addresses the issues of the present without trading off the capacity of people in the future to address their own issues? Our Common Future (The 1987 Report of the UN World Commission on Environment and Development, normally known as The Brundtland Report) Civil building is the calling where an information on the scientific and physical sciences picked up by study, understanding, and practice is applied with judgment to create approaches to use, monetarily, the materials and powers of nature for the dynamic prosperity of mankind in making, improving, and securing the earth, in giving offices to network living, industry and transportation, and in giving structures to the utilization of mankind. American Society of Civil Engineers, 1961 Civil building is the second most seasoned part of designing, and was shaped to recognize it from military designing. It manages the arranging, plan, development, activity, upkeep and research of fixed structures and frameworks, for example, structures, expressways, and air terminals, and with answers for issues including traffic, water flexibly, sewer, flood control, and the earth. There are a few territories in structural building: auxiliary, development, geotechnical, traffic, water assets, and urban arranging. Structural designing can be effectively viewed as the most liberal of all designing supporters, as it has a profound established history in expressions of the human experience, particularly where configuration is concerned, in light of the fact that it is by building that history of developments can be advised; it has the responsiblilty of propelling progress and improving the personal satisfaction. The tremendous changes that the world is experiencing

Saturday, August 22, 2020

Examining a Business Failure

Looking at a Business Failure Free Online Research Papers At the point when a business bombs the causes can be wide going, from poor administration choices, to a downturn in the economy, to insufficient income, to not ready to contend with bigger opponents, to give some examples. Nonetheless, when the explanation a business comes up short is because of something like eagerness then a business disappointment takes on a totally different significance. Tyco Corporation and Taxes Tyco CEO Dennis Kozlowski was not the principal individual from corporate America to get somewhat eager, and he won't be the last. Be that as it may, Mr. Kozlowski settled on a choice that end up being one that cost him his activity, yet cost his organization its notoriety, its investors and partners their cash and trust, its board and a few representatives of Tyco their occupations, and the open their trust in the once great name of the organization he spoke to. So for what reason did Mr. Kozlowski do this, since he and others who encompassed him at Tyco figured they could swindle the United States Government out of a huge number of dollars in Federal Taxes, no, straightforward it was ravenousness. As indicated by reports in 2002 Mr. Kozlowski’s ruin came when some sporadic exchanges went to the consideration of the New York State Banking Department managing moves into the ledger of a top of the line craftsmanship seller over the time of a couple of brief days. These exchanges, in the seven figure dollar territory, lead them to Mr. Kozlowski and the Tyco examination started to unwind from that point. What was in the long run found was Mr. Kozlowski’s capacity to abstain from paying over $13 million in New York State and City duties, and Tyco’s capacity to set itself up as an organization situated in charge benevolent Bermuda with branches in Barbados, the Cayman Islands, and Jersey, so as to cut its 2001 expense bill by $600 million. Tyco made the round of finding better approaches for abstaining from paying duties into another work of art, as indicated by some before the place of cards came tumbling down and the Security and Exchange Commission found Mr. K ozlowski and his co-plotters. What Could Have Been Done The general population may never genuinely realize what happened off camera at Tyco during Mr. Kozlowski’s rule. One can just deduce from reports that have been distributed that Tyco’s Board of Directors and upper level administration realized what was happening concerning the imaginative ways that assessments were abstaining from being paid. Nonetheless, in light of the fact that nobody ventured up and said anything, or so the open knows, or did anything before the New York State Banking Commission and the Security and Exchange Commission got included, one can derive that this conduct was excused and accordingly, affirmed. In the event that there had been a part or individuals from the Board of Directors or upper administration ready to take or expect an influential position or even fill the role of informant maybe the disaster that turned into the wreckage at Tyco could have been halted some time before 2002. There may have been somebody who attempted and was either halted in their tracks, maybe compromised with lawful activity or terminated, the general population may never know. Yet, inward methodology ought to have been set up and somebody ought to have ventured up and said that the organization ought to be paying its expense commitment to the United States Government. The organization had moved its central command to Bermuda in 1997, somebody ought to have said or accomplished something at that point, maybe this all or some of it could have been kept away from. On account of Mr. Kozlowski’s individual assessment issues, the Board of Directors and upper administration can't be liable for its CEO’s absence of individual morals, yet most organizations do have a type of statement in the agreement upper administration signs as to lead. One would accept that Mr. Kozlowski’s individual duty filings would fall under such a condition, and would likewise must be examined every year for abnormalities. Maybe if such a proviso isn't a piece of these agreements organizations should consider making them some portion of them, to keep away from simply such a situation as Mr. Kozlowski’s. End Tyco’s disappointment as a business was not because of a downturn in the economy or an income issue, however something different totally. It was because of covetousness, and the desire to do anything conceivable to abstain from paying expenses to the United States Government. Notwithstanding one sets of sharp eyes seeing some odd financial exchanges, the Tyco Corporation’s tax avoidance plan may in any case be going unnoticed today. References Byrnes, N. (2002, December 23). The Hunch That Led to Tyco’s Tumble. Business Week Online Byrnes, N., Brady, D. (2002, February 4). What to Look for in Tyco’s Numbers. Business Week Online Mintzberg, H., Lampel, J., Quinn, J. B., Goshal, S. (2003). Association. In The Strategy Process: Concepts, Contexts, Cases, Global fourth Edition (pp. 207-241). : Prentice Hall. Symonds, W. C., Smith, G. (2002, July 1). The Tax Games Tyco Played. Business Week Online Research Papers on Examining a Business FailureThe Effects of Illegal ImmigrationThe Project Managment Office SystemTwilight of the UAWNever Been Kicked Out of a Place This NiceDefinition of Export QuotasIncorporating Risk and Uncertainty Factor in CapitalStandardized TestingPETSTEL examination of IndiaAnalysis of Ebay Expanding into AsiaUnreasonable Searches and Seizures

Sunday, July 19, 2020

Building a Concise Essay Introduction

Building a Concise Essay Introduction The quality of any essay is judged based on its introduction and at this, you need to have a concise introduction for your paper. There are various approaches that you can adopt to achieve this. For example, you can start with a quote, an end of a given story, or even a question. The idea here is to ensure that you have a strong introduction that would hook your readers. This article provides tips and recommendations on how to write a good introduction for any essay. First, you need to be aware of what it takes it have a strong introduction for any essay regardless of the subject or topic. A strong hook right from the first sentence is a must-have. Your opening sentence in the introduction section is very vital as it determines the directionality of the essay. Often, good essay introductions use the hook as a strategy to capture the attention of the readers as opposed to telling the whole story in the introduction section. Second, the claims and arguments that you have ought to have some context. This is whereby you think of information that is relevant for the readers’ understanding of the whole paper but it is not necessary to have such information in the paper. An example of such information might include facts related or unrelated to the subject addressed, or even historical background. Next, make a preview of your paper’s structure. In most of the cases, it is advisable to write the introduction section after you have completed all other sections of the essay. Such a strategy ensures that you have a concise foundation on which your arguments are based. It is advisable, however, to have a general view of the entire essay’s arguments as opposed to previewing all the paragraphs. Lastly, your introduction needs to have a unique thesis statement that is arguable. Ideally, the thesis statement is what holds the paper together; it is the argument that you are passing across to your readers. The best essay introductions have thesis statements that are specific, can be proven, and are striking as such features are what every reader looks for in your thesis statement. Prewriting for your introduction What is a good introduction for an essay? For example, your topic should follow a given angle and this should be identified right from the introduction section. However, the good thing is that by the fact that you are planning on writing the introduction it implies that you are already aware of the subject of your paper. The angle of your essay determines the approach in which you present all your information and arguments in the paper. For this reason, you need to think about the probable questions among your readers as well as the rationale for such questions. Here are a few things to consider while thinking about your introduction: Ensure that you have a ready thesis statement before you start the introduction. Consider the thesis as an assertion as opposed to an observation or fact. Make sure that your readers can establish the stand that you take with respect to the subject you are addressing by just identifying the thesis statement. Next, when thinking about how to write a good introduction for a college essay, you need to give a lot of consideration to your readers. Such recommendation is based on the fact that there might be some information that the readers need that upon inclusion would ensure that your discussion is helpful. In addition, the knowledge about your readers would help you to factor in any background information that aligns with the kind of audience for your paper. As well, understanding your readers would be of much significance in deciding whether or not there are any terms that might require definition to enable the readers understand your topic and arguments much easily. Structuring the introduction What is the appropriate format for your introduction? Often, the best essay introduction starts with a strong hook followed by the background information about your subject, and the presentation of the thesis statement. Here, you need to think about a hook that you find comfortable working with. If you are comfortable starting your introduction with a question or a quote, then that is the ideal hook to use for your paper. In most of the cases, you will be required to offer more explanation to your quotes or questions. Such explanation is also important as far as the strength of the thesis is concerned. Avoiding common pitfalls First, it is a common practice among learners to start their essay with the conclusion and maybe think about changing it later. While this might not be a bad approach at all, it is advisable to change your introduction as your argument evolves. Second, make sure that your introduction contains information that is relevant only; avoid filler and fluff and ensure that you do not generalize anything.

Thursday, May 21, 2020

Codifying Conventions and Royal Prerogatives Essay

Dicey named ‘conventions’ the non-legal rules that regulate the way legal rules are applied . Prerogative powers are legal powers held by the crown but exercised by government without the authority from parliament. There is no doubt about their importance to the British constitution but their unwritten nature has caused disputes regarding their extent. Therefore some believe that conventions and prerogative powers should be codified. This could be in legal or non-legal form. Codification might clarify their existence and extent; neither form however will generate a more effective constitution. There are no legal consequences if a convention is breached. Courts may only recognize their existence but cannot enforce their principles. There†¦show more content†¦Parliament can however override and replace the prerogative by statute e.g. The Fixed-term Parliaments Act 2011. The Courts are capable of judicial review of these powers as was held unanimously in the GCHQ case. Only prerogative acts, which don’t involve high policy best determined by the executives will be reviewed. Since these implementations are in place it is unnecessary to codify prerogative powers. Any form of codification would only capture the situation at that fixed moment. The British constitution is constantly evolving and by nature does not allow for rigidity. If they were codified in statutory form, they would no longer exist. Not only is it difficult to determine their exact extent but the flexibility they provide would be lost. Flexibility would also be lost if codifications were in a non-legal form. The codification of conventions or prerogative powers is not only in paradox with their own definition and nature but is also unnecessary since â€Å"obedience of the rules would not become any more enforceable† The British constitution is flexible in nature, which has allowed for the development of this country over centuries without the need for a fully codified constitution. IShow MoreRelatedFotse2610 Words   |  11 Pagesthe Crown, under the royal prerogative. The royal prerogative ‘comprises residual powers, and functions which were originally associated with the monarch’,1 this means the powers that the Monarch still holds from the time that the monarchy was the true political power of the state. Pragmatically, Parliament was dissolved by the Crown solely on the advice of the Prime Minister, through a Royal Proclamation. The ability to do this, as a residual power of the royal prerogative, meant that there didRead MoreBenefits Of The Uk Retaining An Unwritten Constitution2458 Words   |  10 Pagesconstitution, as it essentially saw the first legal doctrine, which transferred the monarchy powers to the Parliament, as well as gave recognition to laws of individual rights , fair trials and the ideas of having a limited legislative powers. When codifying or drafting a Bill, parliament must take into account of the legal and political consequences. In a legal perspective, the UK constitution is acknowledged for its flexibility. The benefit of having a flexible constitution includes not requiring special

Wednesday, May 6, 2020

Jane Eyre A Critique Of Strict Social Class Hierarchy

‘Jane Eyre’ highlights the ways in which the proletariat is oppressed by the bourgeoisie. As such, the novel could be regarded as a critique of the strict social class hierarchy in Victorian England, particularly in terms of the despicable mistreatment of Jane at the hands of her supposed â€Å"social superior† John Reed. Reed violently torments and oppresses Jane, reminds her constantly of being an ‘orphan’,a ‘dependent’ of the Reed family. Thus, Reed exemplifies the upper class oppressing the proletariat; he is the ‘superior’ being: You have no business to take our books; you are a dependent... you have no money; your father left you none; you ought to beg, not live here with gentlemen s children like us, and eat the same meals... (don’t) rummage my book-shelves: they are mine; all the house belongs to me, or will do in a few years. The noun ‘dependant’ is significant here, suggesting that Jane is a burden on the Reed family, an outsider and worthless. Thus, Reed’s dialogue elucidates not only the power struggle between the classes but also Reed’s authority over Jane as - she is ‘beneath’ him in social class and this â€Å"fact† is supposed justification to ostracise her. Indeed, our heroine is seemingly destined to remain in some sort of ‘no-man s land’ between the upper- and servant classes and Mrs. Reed’s cruelty exacerbates the protagonist s increasing isolation, â€Å"she really must exclude me from privileges intended only for contented, happy, little

Discrimination Of Black Minority Youth Groups In Uk Free Essays

Abstract Debates and discussions on racial discrimination have in the recent years gained in intensity. Whilst discrimination seems to have declined over the past few decades, it is still very much alive and well as seen in the UK where the black youth continue to be marginalized in many areas including education and employment. It would be remiss for us to think that discrimination no longer exists in the society of today. We will write a custom essay sample on Discrimination Of Black Minority Youth Groups In Uk or any similar topic only for you Order Now People are still marginalized on a regular basis due to their race, religion, gender, class, sexual orientation and even their abilities In view of the above, this paper examines the discrimination of the black minority ethnic group of young people in the UK. It explores on the various ways in which this group of young people continue to be marginalized and discriminated against. The analysis also examines how anti-oppressive practice can help address these issues. This includes defining discrimination and anti-oppressive practice, discussing the models of discrimination and drawing on examples of work that is anti-discriminatory. Additionally, the paper provides a reflective summary on why anti-oppressive practice is key to understanding of the notion of self. Part 1: The discrimination of black minority youth groups in UK Discrimination is an umbrella term that encompasses the social injustices perpetuated by societal structural inequalities along the lines of gender, sexual orientation, race, identity and class which result in the unfair treatment of a certain group of people (Dumbrill 2009). It simply means the unjust or prejudicial treatment of certain categories of people on grounds of race, gender, religion or disability (Dumbrill 2009). Black youths still marginalized in many aspects in UK Whilst discrimination has declined in the recent years, black youths are still marginalized in a number of areas. In the youth justice system, the Black youths remain largely over-represented. This is evident in a recent government report by the Criminal Justice System Race Unit which pointed out that the black youth were six times more likely to be stopped and searched, and three times more likely to be arrested compared to their white counter parts (YJB 2010). Such controversial use of â€Å"stop and search† powers by the police gives a breeding ground for racism (Verkaik 2010). Moreover, they receive differential treatment within the youth justice system. According to statistical analysis by the Crown Prosecution service, it was found that young black defendants were twice more likely be denied bail compared to their white counterparts (May et al. 2010). These findings are further echoed in a recent study conducted by the Equality and Human Rights Commission (EHRC) which found that the Black and mixed-race youths were three times more likely than the white youths to be denied bail (May et al. 2010). The study also found that the difference in treatment in the youth justice system could not be accounted for by the criminal history of the defendants or by the severity of the crimes, indicating that they were being discriminated against (May et al. 2010). They also appear to be discriminated against in the education sector. Most the black youth are less likely to be enrolled in the most prestigious universities. Whilst the number of minority ethnic students joining universities had increased from 13% in 1995 to 23% in 2009, only a few of them were enrolled to the most prestigious universities with high employment rates (Runnymede Trust 2012). In 2009, 44% of the minority ethnic students attended post-1992 universities and only 8% joined Russel Group Universities (Runnymede Trust 2012). On the other hand, a large proportion of the white students attended prestigious universities. Unlike the black students, a vast majority of the white students (24%) joined Russell Group Universities (Runnymede Trust 2012). These trends have significant implications on the earnings and employment prospects of the black minority graduate students. The media also seems to contribute to their discrimination. Media is known to make vast exaggerations and sensationalizing events surrounding black youth crime, attaching a level of drama to make it newsworthy (Okoronkwo 2008). As noted by Dorfman (2001), 86% of white homicides are caused by the Caucasians yet only the least frequent killings-homicides that involve the black youth receive the most coverage. The recent 2007 killings of Kodjo Yenga and Adam Regis received vast coverage, with the media depicting the black community as highly dangerous (Okoronkwo 2008). The two deaths were central to the media reporting on the rise of knife and gun crime amongst the black community (Okoronkwo 2008). But is crime really that bad amongst the black community compared to the whiteIs media portrayal of the black youth crime in the UK exaggeratedMoreover, is the moral panic really justified? Black youths are also to blame The problem facing most of the black youth in the UK has loomed largely not only in media but also in academic research with many researchers highlighting the moral panic about drug dealing, rioting, mugging and knife and gun violence among others (Gunter 2010). However, this does not mean that the black youth groups are totally blameless. Whilst it is true that they are increasingly marginalized in many areas, it is also true that some of the black youth are influenced by popular youth cultures associated with the development of aggressive behaviours and those that perpetuate black stereotypes (Simpson 2012). A considerable proportion of them appear to perpetuate the black stereotype through their ignorance and idleness (Simpson 2012). Some appear to be driven by celebrity glamour, demanding materialistic gratification without putting any effort to achieve such success (Simpson 2012). Some of them prefer spending their money and time on material goods rather than their vocational courses (Simpson 2012). Others appear to chase a get-rich-quick scheme and those that try to seek employment are often quick to lose hope at the first failure (Simpson 2012). But of course, this is by no means limited to the black youth. This is also evident in the white and Asian youth groups. Overall, the black youths appear to be marginalized in the various areas discussed above. There is need for anti-oppressive practice to address the discrimination of black youths in the UK. Part 2: How anti-oppressive practice can address the discrimination of black youths in UK As defined by Dalrymple (2006), anti-oppressive practice involves recognizing the power imbalances and working towards promotion of change to redress the balance of power and to challenge the wider injustices in the society. Anti-oppressive practice is based on the recognition that: Society creates divisions based on gender, sexual orientation, race, identity and class (Wood Hine 2009) Some groups of people are believed to be more superior than others (Wood Hine 2009) Such beliefs are deeply embedded within institutional structures (Wood Hine 2009) In order to understand the workings of oppression, it is important to understand the different levels at which it occurs. This is reflected in Thompson’s PCS model, which views oppression and discrimination as occurring at three different levels: personal level, structural level and cultural level (Penhale 2008). The personal level relates to personal thoughts, attitudes, feelings and actions (Penhale 2008). At this level, individuals form and share their own beliefs and values. The ideals at this level are mainly based on personal experiences (Penhale 2008). The cultural level relates to the ‘commonalities’ or shared values (Penhale 2008). That is, the assumed consensus of what is good or bad and what is considered to be normal. The structural level is where systematic discrimination becomes institutionalized. At this level, oppression and discrimination are ‘sewn into the fabric’ of society through structures and institutions such as the media and the government (Penhale 2008). The three levels interact to create and re-create patterns of discrimination as seen in figure 1. Fig.1 Thompson’s PCS model (Penhale 2008). In this case, at the personal level, the direct discrimination of black youths is evident where they are stopped and searched by the police severely compared to their white counterparts. This implies that the police view the black youth as potentially dangerous individuals because of their colour. Such beliefs and attitudes serve as breeding grounds for racial discrimination. Anti-oppressive practices must thus address the disproportionate use of controversial â€Å"stop and search† powers in the UK. At the cultural level, we examine where the views come from. That is, the shared assumptions that are made about the black youths in the UK which contribute to their discrimination. This equally needs to be addressed by anti-oppressive practices. One way to address discrimination at the cultural levels is through the provision of diversity and cultural awareness training (Dominelli 2002). The black youths are also discriminated against at the structural level through media portrayal of the Black and Ethnic Minority groups as highly dangerous. In addressing such kind of discrimination, it is worth assessing whether media’s sensationalisation of events surrounding black youth crime is justified or whether the media attaches a level of drama just to make it newsworthy. It is clear from above that the three different levels must be taken into account in order for anti-oppressive practice to effectively address issues of discrimination. However, an important progress seems to have been made in addressing the discrimination of black minority groups. For example, in recognition of their over-representation within the youth justice system, an audit and planning process was initiated by Youth Justice Board (YJB) in 2004 (YJB 2004). The action plan required that the differences between ethnic composition of offenders in pre-court and post-court disposals be reduced (YJB 2004). This initiative was meant to address the issue of overrepresentation of the black minority groups in the juvenile justice system, hence improving confidence in UK youth justice system. The black minority ethnic groups have also benefited from affirmative action policies which have increased their opportunities for employment in areas that have in the past been closed to them (Herron 2010). Such policies take into consideration factors such as colour, race, religion, gender and national origin in order to benefit a group that is underrepresented in areas of employment, business and education (Leonard 1990). In this case, the policies ensure that the black minority ethnic groups are equally represented and included in government programs. The affirmative actions are implemented in pursuit of equality by ensuring that the black minority ethnic groups are also afforded preferential treatment under law especially in areas of employment, business and education (Herron 2010). Another anti-oppressive practice which has contributed towards combating discrimination in the UK is the provision of diversity and cultural awareness training. The provision of such training programs in institutional structures helps promote equality for everyone regardless of their identity, gender, national origin, race and colour (Darlymple 2006). Such initiatives indeed contribute to youth work values through their commitment to equal opportunity. Extensive research has also been conducted to identify the various areas where the black youth continue to be marginalized. However, there is need for research to move beyond the quantitative phase and instead focus on anti-oppressive practices for combating factors that result in the differential treatment of young people (Darlymple 2006). With regard to educational attainment, there is need to develop innovative practices for combating the lower educational attainment of the black minority ethnic groups and their exclusion from prestigious universities. There is also the need to extend the Race Relations (Amendment Act) 2000 to cover the private sector as well. The act requires all public authorities to carry out their functions in a manner that eliminates racial discrimination and promotes equal opportunities and good relations among the different races (CRE 2012). Employers in the public sector are required to assess the impact of their policies on recruitment of the different racial groups. Similarly, public schools and institutions are required by the Act to assess the impact of their policies on students, parents and staff from different races (CRE 2012). Whilst this policy plays a major role in the fight against racial discrimination, there is need to extend the Act to cover the private sector as well. Additionally, youth settings can develop schemes for ethnic minority monitoring. Sometimes a great deal of ethnic disadvantage especially in the private sector may be unintentional and may not be immediately recognized by senior management (Wood et al. 2009). Monitoring schemes can help identify such issues that remain largely unrecognized and inform institutional arrangements such as schools and organizations to address the weakness identified (Wood et al. 2009). Clearly, more work need to be done on anti-oppressive practices and policy interventions in order to effectively address the discrimination of black minority youth groups in UK. Part 3: Anti-oppressive practice key to understanding the notion of self. An important aspect to addressing the issue of discrimination is self-awareness. In other words, understanding how own self can contribute towards inequality and discrimination. As argued by Dominelli (2002), reflexivity and self-knowledge form the bedrock upon which anti-oppressive practitioners can build their interventions. The process of reflecting thus forms a core part of working in an anti-oppressive way. We live in a world with potentially contradictory identities and for us to co-exist in harmony, we must understand and appreciate the various aspects that shape and inform our identities. Practicing equality thus requires the need to identify and understand own self, recognize the differences between self and others, and to value the differences. It should be remembered that many aspects define our identities and determine how we view people and how others view us (Moore 2003). Factors such as our race, religion, values and beliefs shape our identities and differentiate us from others. In many of these factors, we tend to have little control and they enter our practice without our awareness (Moore 2003). Practicing equality requires that we value our differences as opposed to settling for a clone of oneself through demanding uniform conformity in others (Dominell 2002). Unless we follow this path, our reactions to ‘difference’ would remain one that involves control or domination of others (Dominell 2002). The casting of people in a subordinate status based on the actual or perceived differences is central to the process of ‘othering’ them, which denies hem their fundamental human rights (Dominell 2002). The politics of identity construction thus plays an important role in confronting oppression and addressing issues of discrimination (Dominell 2002). Practitioners must be aware of the social divisions that occur within the society and the nature of their interaction (Dominell 2002). Anti-oppressive practice require that we value our differences and develop an understanding of the other person’s identity and position while at the same time reflecting on the privileged nature of our own (Dominell 2002). The understanding of oneself is important in order to effectively engage with the others (Donell 2002). As such anti-oppressive practices, is key to understanding the notion of self. It challenges many own social norms and sharpens own senses towards issues of oppressions and discrimination (Dominell 2002). Conclusion It is clear from above that the black youths in the UK are still marginalized in many aspects. The young black and ethnic minority groups feature in any description of social discrimination and alienation; and are often seen as suffering in measures of poverty, underachievement in education, mental illness, exclusions from schools, unemployment and overrepresentation in youth justice systems. To effectively address the discrimination of black youths in UK, anti-oppressive practices must take into account the three levels at which discrimination occurs: personal, cultural and institutional. There is also need for research to move beyond the quantitative phase and to focus on interventions and policy initiatives that can help combat discrimination and oppression of marginalized groups in UK. There is also the need to reflect on self and examine the impact that we may have on others. Knowing oneself better equips a person to build interventions to address the issues of oppression and discrimination Reference Ball, J., Bowcott, O., Rogers, S., 2011. Race variation in jail sentences, study suggests. The Guardian Barn, R., 2001. Black youth on the margins: a research review. Joseph Rowntree Foundation Commission for Race Equality (CRE), 2012. Ethnic monitoring: a guide for public authorities. Commission for Race Equality Dalrymple, J., 2006. Anti-oppressive practice: social care and the law. McGraw-Hill International Dominelli, L., 2002. Anti-oppressive social work: theory and practice. Basingtoke, Palgrave Macmillan. Dorfman, L., 2001. Youth, Race Crime in the News [Online]. Available at: www.buildingblocksforyouth.org [Accessed on 5th May 2013]. Dumbrill, G., 2009. Anti-oppression in child welfare: laying the foundation for change. The Child Welfare Anti-Oppression Roundtable Gunter, A., 2010. Growing up badBlack youth, ‘Road’ culture and Badness in an East London Neighbourhood. The Tufnell Press Herron, R.C., 2010. Superficially similar but fundamentally different: a comparative analysis of US and UK affirmative action, Durham University Leonard, J.S., 1990. ‘The impact of affirmative action regulation and equal employment law on black employment’. The Journal of Economic Perspectives, vol.4 (4), pp.47-63 May, T., Gyateng, T. and Hough, M., 2010. Differential treatment in the Youth Justice System. Institute for Criminal Policy Research King’s College London. Moore, P., 2003. Critical components of an anti-oppressive framework. The International Childe and Youth Care Network. Okoronkwo, N.N., 2008. The phenomenon of black youth crime and how black youths are portrayed in the media in the United Kingdom: whether the portrayal can be considered exaggerated, or if the moral panic is in some way justified International Journal of Criminology Penhale, B., 2008. Working with vulnerable adults. Routledge publishers Runnymede Trust, 2011. Black students half as likely to achieve the English Baccalaureate http://www.runnymedetrust.org/uploads/EnglishBacpressrelease.pdf [accessed 5th May 2013] Runnymede Trust, 2012. Work and Pensions Committee – youth unemployment and the youth contract. Runnymede Trust. [viewed on 9th May 2013] available from http://www.publications.parliament.uk/pa/cm201213/cmselect/cmworpen/151/151we14.htm Simpson, A., 2012. Black youth: luckless or lazyThe Voice TUC report, 2012. Youth unemployment and ethnicity. TUC Verkaik, R., 2010. Black and Asian youths still victims of rough justice. The Independent. Wood, J.J. and Hine, J., 2009. Work with young people: theory and policy for practice. Sage publications Wood, M., Hales, J., Purdon, S., Sejersen, T. and Hayllar, O., 2009. A test for racial discrimination in recruitment practice in British cities. National Centre for Social Research. Wortley, S. and Tanner, J., 2008. Discrimination or â€Å"good† policingThe racial profiling debate in Canada. Centre for excellence on Research on immigration and settlement (CERIS) . Youth Justice Board (YJB), 2004. Differences or discriminationYouth Justice Board Youth Justice Board, 2010. Exploring the needs of young Black and Minority Ethnic offenders and the provision of targeted interventions. Youth Justice Board How to cite Discrimination Of Black Minority Youth Groups In Uk, Essay examples

Sunday, April 26, 2020

Symbolic View vs Omnipotent View Essay Example

Symbolic View vs Omnipotent View Paper This assessment covers topics you have learnt in unit 2. This is an individual assignment. No duplication of work will be tolerated. Any plagiarism or collusion may result in disciplinary action. 2. Answer ALL questions. 3. Please write your answers in the essay format. Do not answer in point- form, unless the question mentioned List or State. You dont have to write sections of introduction or conclusion in your answers. Just answer directly to what the question is asking. . The total marks for TAMA 2 is 100 and this contributes 15% towards the total weight of the course. 5. The deadline for the submission of TAMA 2 Is during Tutorial 3. Please submit your answers to your tutor. Question 1 In management theory two views about management have been put forth, one being the omnipotent view and the other the symbolic view. Differentiate between the symbolic view and the omnipotent view of management. Include specific examples of each view to support your answer. (20 marks) We will write a custom essay sample on Symbolic View vs Omnipotent View specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Symbolic View vs Omnipotent View specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Symbolic View vs Omnipotent View specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Question 2 An organization exists in a dynamic environment. Describe what is meant by the specific and general environments within which organizations operate. Provide examples of each type of environment. Question 3 In the modern world of globalization, international business is becoming increasingly important. List and discuss the three attitudes managers might have toward international business. Question 4 List and discuss five arguments in favor of business social responsibility and five arguments against it. Question 5 Professor Greet Hefted has conducted extensive research on national cultures which helps managers to better understand international management and Malaysia was included in his sample. List and explain Hypotheses five dimensions of national culture.

Wednesday, March 18, 2020

Philosophical Quotes on Lying

Philosophical Quotes on Lying Lying is a complex activity, one that we often blame, despite the fact that several times it may be the best ethical option left to us. While lying can be been seen as a threat to civil society, there seem to be several instances in which lying seems the most intuitively moral option. Besides, if a sufficiently broad definition of lying is adopted, it seems utterly impossible to escape lies, either because of instances of self-deception or because of the social construction of our persona. In the sequel, I compiled some favorite quotes on lying: if you have any additional ones to suggest, please do get in touch! Baltasar Gracin: Don’t lie, but don’t tell the whole truth. Cesare Pavese: The art of living is the art of knowing how to believe lies. The fearful thing about it is that not knowing what truth may be, we can still recognize lies. William Shakespeare, from The Merchant of Venice: The world is still deceivd with ornament,In law, what plea so tainted and corrupt,But, being seasond with a gracious voice,Obscures the show of evil? In religion,What damned error, but some sober browWill bless it and approve it with a text,Hiding the grossness with fair ornament? Criss Jami: Just because something isnt a lie does not mean that it isnt deceptive. A liar knows that he is a liar, but one who speaks mere portions of truth in order to deceive is a craftsman of destruction... Gregg Olsen, from Envy: If only these walls could talk†¦the world would know just how hard it is to tell the truth in a story in which everyone’s a liar. Dianne Sylvan, from Queen of Shadows: She was famous, and she was insane. Her voice soared out over the audience, holding them spellbound and enraptured, delivering their hopes and fears tangled in chords and rhythm. They called her an angel, her voice a gift. She was famous, and she was a liar.Plato: We can easily forgive a child who is afraid of the dark; the real tragedy of life is when men are afraid of the light. Ralph Moody: There are only two kinds of men in this world: Honest men and dishonest men. ...Any man who says the world owes him a living is dishonest. The same God that made you and me made this earth. And He planned it so that it would yield every single thing that the people on it need. But He was careful to plan it so that it would only yield up its wealth in exchange for the labor of man. Any man who tries to share in that wealth without contributing the work of his brain or his hands is dishonest. Sigmund Freud, from The Future of an Illusion: Where questions of religion are concerned, people are guilty of every possible sort of dishonesty and intellectual misdemeanor. Clarence Darrow, from The Story of My Life: Some false representations contravene the law; some do not. The law does not pretend to punish everything that is dishonest. That would seriously interfere with business, and, besides, could not be done. The line between honesty and dishonesty is a narrow, shifting one and usually lets those get by that are the most subtle and already have more than they can use. Further Online Sources The entry on the Definition of Lying and Deception at the Stanford Encyclopedia of Philosophy.The entry on the Liar Paradox at the Stanford Encyclopedia of Philosophy.The entry on the Liar Paradox at the Internet Encyclopedia of Philosophy.The entry on the Definition of Lying and Deception at the Stanford Encyclopedia of Philosophy.A New York Times op-ed by Graham Priest on the paradox.

Monday, March 2, 2020

How to Write a Great Peer Recommendation

How to Write a Great Peer Recommendation SAT / ACT Prep Online Guides and Tips So your friend/sibling/classmate wants you to write her a peer recommendation. Being the awesome friend/sibling/classmate that you are, you've not only agreed to write the letter, but you plan to write the BEST recommendation letter of all time. Apart from good intentions (check!), what else do you need to write an outstanding peer recommendation? This guide will break down the content and structure of peer reference letters so you can help get your bestie into the college of her dreams (which is probably Dartmouth or Davidson, the only colleges I currently know of that require peer evaluations). First, here is your mission, since you've chosen to accept it. The Purpose of the Peer Recommendation So far, only Dartmouth and Davidson ask for a peer evaluation as part of their applications. Some students choose to send one as a supplementary letter of recommendation. This can be a good idea if it adds an important dimension to their application or makes up for lackluster letters from teachers and counselors who don't know them well. In most circumstances, extra material tends to be discouraged, or admissions officers might prefer that the additional letter come from a coach, boss, or other supervisory person. For Dartmouth and Davidson, though, the peer letter of recommendation is an important part of the application. A mediocre one probably won't destroy an application, but a truly outstanding one can give it a serious boost. What a truly outstanding letter can do is give deep insight into a student's character and personality, beyond what a teacher or counselor can communicate in their evaluation. Obviously Dartmouth, as an Ivy League school, is incredibly selective and has high academic expectations. Davidson is also quite selective and chooses highly academically driven students. However, the peer recommendation isn't really meant to rave about a peer's academic abilities. Instead, it can speak to the applicant's character and personality, as well as to how she'll interact socially on a college campus. According to Dartmouth, it doesn't "want another letter from a teacher, coach, or other supervisory presence in your life; we have enough of those. Ask a peer who can provide fresh insight into our interests and your character." Davidson, similarly, says, "You, as a close friend or classmate, know the applicant in a different way than do teachers, counselors, principals, and advisors. Your insights will help us to understand the nature and extent of the respect accorded to the applicant by peers." In addition to a statement of support, Davidson asks peer recommenders to rate their friends on qualities like self-confidence, leadership, concern for others, reaction to criticism, and energy and initiative. As a peer recommender, you can give another dimension to and perspective on your friend's personality and help the admissions committee get to know him/her more deeply. This may sound like a tall order, because it is! But before you start worrying about getting writer's block, read on for suggestions on how to start. How do I help my friend get into college?! How to Write a Strong Peer Recommendation The best rec letters aren't written in a day, and it's definitely a good idea to consult a guide like this, rather than just winging it. Let's break down the steps to writing a great peer recommendation, starting with brainstorming. Step 1: Brainstorm Ah brainstorming, that oft suggested but little used first step. While perhaps you can afford to skip this step in other pieces of writing, I strongly recommend taking the time to do some mental mapping before writing your peer recommendation. The reason for this is that the best recommendation letters are focused and specific. They highlight the most important strengths and impressive qualities in the applicants. Rather than presenting someone as well-rounded in everything, the most memorable reference letters zero in on particular areas. Then they tell specific stories that illustrate and, in a sense, provide evidence for these qualities. There are three main questions you should ask yourself before you start outlining and drafting: What qualities most impress me about my peer? What specific examples and anecdotes can I provide to demonstrate these qualities? What tone should I use to best express my recommendation? Let's consider each of these questions individually. First, what qualities do you want to highlight? I plan to highlight your exceptional fuzziness. Personal Qualities and Traits As you start brainstorming, try to come up with a list of the qualities that most impress you and others about your friend. Is s(he) exceptionally loyal? Supportive? Confident? Adventurous? How about encouraging, mature, energetic, insightful, or brilliant? This is a great stage to consult with your friend and get a sense of what she's writing about in his/her application or if she's applying to any particular program. If she's highlighting her passion for world events and multicultural exchange, for example, you could talk about that time you both went on the school trip to Europe and she conversed with all the people you met. If she's applying to be pre-med, you could talk about her passion for helping people and somewhat annoying tendency to pick science documentaries on movie nights. In other words, find out what your friend is saying in other parts of her application, as well as what's missing. Then figure out how you can both complement and add further dimension to her story. Once you have your list, try to narrow it down to the three or four qualities that best characterize your friend. Consider whether they're the type of qualities that will impress admissions officers (though don't worry too much about this; you don't want your letter to read as if you're just saying what you think they'd like to hear). What I mean is stating that your friend is always the life of the party might come off as immature, whereas saying she takes on a role of leadership in group situations and has a great talent for mobilizing and energizing people might be interpreted more favorably. Once you've narrowed down the traits you'd like to focus on in your letter, you can move onto the second phase of brainstorming: thinking of specific stories and examples. That time you saved Timmy from the well is a perfect example of your bravery and selflessness. Anecdotes and Examples Which of these excerpts is more effective: 1. Anna is a kind person who loves to help others. She is a caring friend and student. 2. When Anna realized our school didn't provide any orientation for new students, she organized a club calledNew Kids on the Block, where new and established students get together to have lunch and share their experiences. This is just one example of her kind and loving spirit and drive to make everyone feel connected and included. The first is fine, but it doesn't do much to differentiate Anna from other applicants whose friends speak of their kind and caring nature. The second, though, proves that Anna cares about others and paints a picture of her organizing a club and bringing students together in the school. Just like you use examples to support your points in a persuasive essay for English class, you can use meaningful stories to illuminate your friend's character. This will sound more powerful and effective, plus it will help your letter stand out among the rest. This approach will make it a more interesting piece of writing overall, rather than a list of positive adjectives that blend together before a tired admission officer's eyes. In other words, don't just tell the college how great your friend is. Show them. Think About Tone Finally, I would suggest considering tone and style. Your recommendation doesn't have to sound especially formal, like most teachers and counselors' letters would. As a peer, you can write more intimately and personally, as well as inject humor into your writing. At the same time, don't try to be funny if comical writing isn't your strong suit. Instead, choose the tone that's most authentic for you and can most powerfully communicate a vision of your friend. Perhaps most important is to sound earnest, sincere, and heartfelt. After you've brainstormed and determined the focus of your letter, it's time to start outlining and drafting. The following structure is a helpful guide for most peer recommendation letters. Structure is very important. Those sticks aren't going to pile themselves. Want to write the perfect college application essay? Get professional help from PrepScholar. Your dedicated PrepScholar Admissions counselor will craft your perfect college essay, from the ground up. We'll learn your background and interests, brainstorm essay topics, and walk you through the essay drafting process, step-by-step. At the end, you'll have a unique essay that you'll proudly submit to your top choice colleges. Don't leave your college application to chance. Find out more about PrepScholar Admissions now: Step 2: Outline and Draft Letters of recommendation are typically one page. It may go onto a second page, but I wouldn't advise making it much longer than that. While you can be creative in your presentation, there are a few key elements that all rec letters should include. Let's start with what should go into the introduction. Introduction At the beginning of your evaluation, you should state your support for your friend's application to the school. You should also say who you are, what your relationship to the applicant is, and how long you've known her. This gives weight to your qualifications to assess the applicant. If there are any other special circumstances that make you an especially good person to evaluate her, then you can include those as well. All of these elements - your statement of support, introduction of yourself, and qualifier of your relationship - could be wrapped into one, or stated separately, like in these few examples. I'm so excited to picture Allie on Dartmouth's campus. I have no doubt that she will bring the same infectious energy, silly humor, and deep friendship with her that she's shown to me and our peers all through high school. I'm honored and excited to provide this statement of support for David, who I recommend without reservation for Davidson College. When I was the nervous new kid in 6th grade, Sam didn't hesitate to invite me to sit next to her at lunch and show me around the school. Her caring and compassion for others, combined with her fearlessness in making new friends, makes me completely certain that she'll have no trouble adjusting to college campus life. From study groups to sleepovers, track meets to a tour bus on our school trip to Italy, I've gotten to know Jess as a student, athlete, explorer, and, most importantly, best friend. Again, it's up to you to decide how exactly you want to start your recommendation, but your introductory paragraph should include an actual statement of recommendation, along with the context of your relationship to the applicant and hint as to why it makes you qualified to assess him/her. Which brings us to the next part of the letter, the actual evaluation of your friend. Let me tell you a story... Assessment: Description and Stories Once you've made the proper introductions, you can dive into the meat of your recommendation: your assessment of and stories about your friend. Again, don't feel like you have to run down the list of every well-rounded quality you can think of. The best recommendation letters dive deep into a few key characteristics, rather than trying to cover everything in one page. Do you ever hear so much about a person that you feel like you've met her in real life? That's what your letter can help do for admissions officers. Assuming they won't actually meet her, your letter, along with the other recommendations and personal essay, can help your friend come alive as a complex, multi-faceted individual poised to take on a successful role at their college. In about two paragraphs, you can present what's so impressive about your friend, of course including stories and examples to back it up. Here are a couple examples. When we got hopelessly lost down the winding alleys of Venice, Jess sprang into action, calling on her advanced knowledge of Italian to communicate with locals and lead us out of the maze. When David and I go hiking, he has an almost encyclopedic knowledge of both the common and scientific names of every plant, flower, and tree that we walk past. You might be wondering if you should present weaknesses in your letter. Will discussing only strengths come off as overblown and insincere? Most schools do encourage evaluators to present a balanced view of a candidate, and suggesting areas for growth won't necessarily detract from the impression you make. A good rule of thumb is to present more strengths than weaknesses to balance them out, as well as to suggest how that weakness can be viewed as a strength. For instance, Sam can be overly critical of herself at times, but she uses her high expectations to be always improving herself. When she scored lower than expected on her first chemistry test, she sprang into study mode and used her disappointment to fuel her motivation and ace the next one. Sam strongly believes in her capacity to continually grow, learn, and improve. Overall, I believe you can rave about your friend while still maintaining a realistic and balanced tone, along with including the examples and stories to back up your evaluation. Finally, you can use the conclusion to reiterate how much you believe in your friend. Let's wrap this up...I have a very important nap to take. Conclusion In the conclusion to your peer recommendation, it's a good idea to restate your support for your friend, much as you did in the introduction, as well as describe how you envision her at college. Just like pieces of writing can grab a reader's attention with a strong hook at the beginning, they can leave a memorable impression with a strong statement at the end. Think of the main impression you want to leave in admissions officers' minds after they finish reading. Why is it in their and the college's best interest to accept your friend? Brian is the most talented, motivated, and well-spoken person I know. I recommend him enthusiastically for admission to Dartmouth. Sam has always aspired to study medicine and help make the world a healthier and more equitable place. I truly can't think of anyone better suited for this role. Who's that person I see in the bustling newsroom, writing groundbreaking stories as lead editor of The Dartmouth one year from today? Oh right, that's Sam. She's doing an amazing job, just as we all knew she would. After drafting your letter of recommendation, go ahead and hit submit. Just kidding. You should definitely take the time to revise this important piece of writing. Not just yet, carrier pigeon...there's still some revising to do. Step 3: Revision Hurray! You have your first draft of your peer recommendation complete. Now how can you make it even better? First off, I would again encourage you to check that you've given explicit examples and stories. Make sure it doesn't sound too abstract and uses anecdotes to demonstrate, rather than simply describe. As they say (whoever "they" is), actions speak louder than words. Additionally, consider your word choice. Did you use "nice" when "generous" or "compassionate" might have been more appropriate? I'm not saying to use a thesaurus and add long synonyms where plain words work just as well, but check that you're using accurate and powerful words that express exactly what you want to say about your friend. It's also good to avoid cliches and consider how you can phrase your sentences in a fresh and creative way. In a similar sense, pay close attention to your phrasing and consider whether it could come off in the wrong way. You might want to ask someone else to read it and give you feedback. For instance, you might want to express how close your friendship is by saying, "My friend is so loyal that we've done everything together since elementary school." While this sounds great to you, it might come off as if your friend is disinterested in connecting with other people. Make sure that your phrasing is on point and won't be taken as a negative when you mean it to be positive. You may even show the letter to your friend for feedback and comments. This is up to you, as recommendation letters are generally thought to be confidential and you're not obligated to show her. Once you've made sure the spelling, grammar, and sentence structure is flawless and it reads as a powerful statement of support for your friend, you can go ahead and submit the letter to the college. Step 4: Submit Your Letter As peer recommender, you absolutely must get your recommendation in by the stated deadline. Make sure you know when that deadline is and exactly how to submit (no frantic midnight phone calls about the Common App website being down or your internet not working). Your friend will invite you as the "Other Recommender" on the Common App for Dartmouth, and you'll likely upload your Davidson recommendation here. Once everything's done and submitted, you can give yourself a pat on the back. You're an awesome friend! Job well done! Time to stretch, maybe throw on a party hat. Final Thoughts One of the most important takeaways of this guide to writing a peer recommendation is that animals are super cute and photogenic. A second important point (and one that's actually relevant) is that you don't have to be formal, comment on your friend's academic abilities, or try to emulate a teacher or counselor. Instead, your letter can shed light on your friend's personality, character, and social skills. The best letters are specific and vivid. Rather than using generic praise or speaking in cliches, they are fortified with real examples and stories. Your writing should demonstrate that you know your friend well and are qualified to assess her. Above all, remember your mission: helping your friend get accepted to college (and probably a selective, competitive college like Dartmouth or Davidson). Convince the admissions officers of your friend's outstanding qualities, and show them why they need her at their school. What's Next? Is getting into an Ivy League school like spinning a roulette wheel for everyone, or do some students have much higher chances than others? Read this complete guide on How to Get Into Harvard by a Harvard alum, and learn how you can up the odds in your favor. Besides getting strong recommendations, you want to make sure every aspect of your application tells a powerful and unique story about who you are as a student and person. Learn more about how to build a versatile college application. Are you or your friend applying to Dartmouth? This article discusses how to get a great peer recommendation specifically for this competitive Ivy League school. Want to build the best possible college application? We can help. PrepScholar Admissions is the world's best admissions consulting service. We combine world-class admissions counselors with our data-driven, proprietary admissions strategies. We've overseen thousands of students get into their top choice schools, from state colleges to the Ivy League. We know what kinds of students colleges want to admit. We want to get you admitted to your dream schools. Learn more about PrepScholar Admissions to maximize your chance of getting in.

Saturday, February 15, 2020

Online Education Research Paper Example | Topics and Well Written Essays - 1500 words

Online Education - Research Paper Example From this research it is clear that the Internet and intranet hold enormous potential for the rapid dissemination of knowledge and information to a worldwide workforce when utilized correctly. However, online-based education comes with its merits and demerits. Online education comes to extensibility, accessibility and suitability. It means that users can proceed through a training program at their pace and place too. Considering they do not need to be in class at a given time of the day, students can access online training at anytime. Additionally, they can receive as much training as they want since the internet is rich in information. By not physically being available in class, the students will save time and costs of travelling to class every day. It will also give convenience to students since they attend classes in their own time.This paper discusses that online education provides collaborative and explanatory environment. It enables students to explore more with other students, through online forums, like Course Info's Discussion panel and talk, give communal areas to rely information. Additionally, online education is cheaper. It cuts on transport cost where the learner is required to travel to attend classes, the cost of buying teaching materials such as textbooks, chalkboards and acquisition of the physical learning environment. Some of the cost used in meeting requirements for online education may not exist in traditional education.

Sunday, February 2, 2020

Scientific misconduct Essay Example | Topics and Well Written Essays - 500 words

Scientific misconduct - Essay Example on the other hand, refers to manipulating research equipment, materials, or processes or omitting (changing) results or data such that the study is not correctly represented in the records. Plagiarism is the stealing of another individual’s processes, ideas, words or results without giving proper credit. Scientific misconduct has dire consequences (Broad & Wade, 1982). It can ruin careers of researchers who knowingly write publications based on false research. If this is done by clinical researchers, some patients may suffer due to the wrong information on different types of treatment. A proper example is an article on fraud by Lancet published in Wakefield et al. (1999) (Koocher & Keith 2010). It linked a vaccine against measles, mumps, and rubella to autism. This caused a massive drop in vaccinations that could have resulted in several deaths, in children who were not protected. Falsification also does delay scientific progress especially when researchers misuse research funds, as well as waste time, following false research. A case in point is false claims by physicist Jan Hendrik Schon that he had built high performance plastic transistors, plus the world’s organic laser. This resulted in several laboratories wasting resources and years trying to duplicate his findings (Koocher & Keith 2010). Scientific misconduct ruins the image of the field in which the falsified research is carried out. It diminishes faith in science. Unfortunately, concrete information on the escalating cases of fabrication or falsifying of research in science is not available. The only estimate of the rise in research misconduct is a survey by Koocher & Keith (2010). According to the findings, approximately 1.5% of all research done annually is false. Out of the 155,000 researchers supplied by the National Institution of Health (NIH) funding, there were 2,335 incidents of poss ible misconduct yearly, sixty percent of them involving falsification or fabrication of data. It is worth

Saturday, January 25, 2020

Prejudice in To Kill A Mockingbird by Harper Lee Essay -- To Kill a Mo

Prejudice is the preconceived opinion of a person or thing. There are three main types of prejudice: racial prejudice, social prejudice and religious prejudice. These three are the types of prejudice most dominant in ‘To Kill A Mockingbird’. The setting for the novel is a fictitious town called Maycomb. This town is situated in Alabama, south USA. The racial prejudice shown in the novel has a lot to do with the town being situated in the southern United States. This is because there was a lot of racism in the southern United States in the 1930’s. This racism mainly originated from the civil war, which lasted from 1875 to 1883. The northern, more progressive states declared slavery illegal, but slavery was a vital part of the southern economy as the labour was cheap for the cotton plantation owners. Although the northern states made it illegal to have slaves the south still kept slaves illegally. This was the main cause of the civil war. The northern states won the war and the United States was formed. Even though they lost the war, the south passed their own ‘Jim Crow Laws’ in the 1900’s making racial segregation legal. The backwardness and narrow-mindedness of the community fuelled racism in Maycomb. These negative qualities account for the social and religious prejudices in the novel. The community’s narrow-mindedness is formed because the population has been unchanged for many decades with the same families occupying the town. This causes prejudice towards anything that is different from the norm. Maycomb is very backward and isolated due to the town being far from the river, which was the main form of transport in the early days. This confines the town’s development and leads to the social conditioning of the people this in turn helps to explain why there is social and religious prejudice. Maycomb people have very inward looking views and so these views are passed on from generation to generation. Maycomb town is described well in chapter 1 as it tells us why the people are so insular and inward looking. â€Å"Maycomb was an old town, but it was a tired old town.† This statement puts a negative light on Maycomb and its people. The personification of the word tired emphasises the lack of enthusiasm, about everything, the people of Maycomb have. It also suggests an unwillingness and lack of desire to change this fact. ‘Tired’... ...ters in the novel such as Boo Radley, Dolphus Raymond and to a lesser extent Miss Maudie. These people are often excluded by the society. This social prejudice leads to the exclusion of families such as the Ewells and the Cunninghams because they don’t conform to Maycomb’s belief of normality. They are treated like outsiders with suspicion and are stereotyped. The religious prejudice in Maycomb leads to the persecution of Miss Maudie Atkinson by the foot washing Baptists. Racial prejudice in Maycomb is constantly displayed by the white community toward the black community. The most glaring example of racism in the novel is when Tom Robinson is convicted of raping Mayella Ewell just because he dared to feel sorry for her. The result of this racial prejudice leads the people of Maycomb to be very hypocritical and have double standards. They say they have sympathy for other races in other countries but then they treat the ethnic minority in their town with great disrespect. The prejudice of the town is produced from fear, historical context and their social conditioning. They are afraid because of ignorance and not being able to understand new and different things.

Thursday, January 16, 2020

Sainsbury Case Study

Introduction Sainsbury’s is now the third most important food retailer in the United Kingdom. In 1995, Tesco overtook the company to become the market leader after more than 20 years of constant growing. It has recently been pushed back by Asda in 2003. Sainsbury’s Supermarkets employ over 145,000 people, including Sava Centre. A large Sainsbury’s Supermarket offers over 23,000 products, 40% of these are Sainsbury’s own brand. The Sainsbury’s supermarkets serve over 11 million customers a week and as at June 2002 had 463 stores throughout the UK. In the year ended March 2003 it reported worldwide group turnover of over ? 17. 4 billion and profits of ? 454 million, with a total of over 170,000 full-time and part- time staff. The enterprise was founded in 1869 from an idea of John James Sainsbury’s and his wife Mary Ann. The first store was opened in Holborn, London and was selling fresh foods and later specialised into packaged groceries. Their strategy was â€Å"Quality perfect, prices lower†. The stores were very innovative by having their own label lines and presenting the products to consumers in a new way. They had marble counters, mosaic floors, as well as staff uniforms. The success was sudden and many other similar stores were created in London. On every shop, there was a high cast iron sign saying ‘J. Sainsbury’s. In 1922, it became the Uk's largest grocery group, and so got incorporated as a private company under the name of ‘J. Sainsbury Limited'. During these times they promoted quality fresh food produced with their own label line which made them extremely successful. The firm kept on growing even though it had to face the recession during the World War 2. Many stores got destroyed during London's bombardment and the decrease of the national income weakened the society. But in 1956, Alan Sainsbury’s became chairman after his father, John Benjamin' Sainsbury’s death. He came up with a new idea of promoting self-service supermarkets in the Uk after a trip to America. Their goal was to match quality of nationally branded goods with lower prices. The company went through its golden times. Innovative ideas and low cost of production gave the company a strong market position when it went public in July 1973. At the time, the family owned 85% of the firm's shares. It was the largest ever flotation on the London Stock Exchange with ? 14. 5 million available shares. The future of the company looked bright and they start replacing their 10 000 sq. ft. high street stores with self-service supermarkets above 20 000 sq. ft. New stores were opening in all England and the company invested in new technology. In 1991, the group was generating major profits and raised ? 489 million in new equity to fund the expansion of the superstores. In 1992, the long time CEO John Sainsbury’s retired and was succeeded by his cousin, David Sainsbury’s. He had different plans for the firm and decided to bring a change in the management style. But wrong decisions such as reluctance to move into non-food retailing or the indecision between quality or value made the company go down. Problems such as increasing infrastructure costs, stronger and consolidated competition from other stores were starting to rise. The firm was not focusing on low prices anymore but more on the store look and supply chain improvements. Their market and share loss to Asda shows quite well that marketing mix is important to customers. Macroenvironment Political factors Political factors are about how and to what extent the government intervenes into the organization. These interactions may include: * Labor law * Environmental law * Tariffs and quotas * Political stability * Tax policy * Trade restrictions For example, the fact of European Union extensions and new countries joining it, has an impact on the variety of products sold in Sainsbury’s. We can now see some foreign products as Polish beers or Cypriot yoghurts sold in the local supermarket. The goal behind this is to attract new customers by giving them the products they are used to buying in their own countries before coming to the UK. For employment legislations, the government encourages large retailers as Sainsbury’s to offer a mix of vacancies from flexible, lower-paid and locally-based jobs to highly-skilled, higher-paid and centrally-located jobs, as well as employing students, elderly people and working parents. Sainsbury’s offers thousands of jobs to people in the UK, being a labor-intensive sector and having a great impact on the employment rate by hiring large numbers of students, disabled and elderly people. The wages paid to this category might be the minimum wages, but at least the unemployment rate is slightly reduced. In an industry with a typically high staff turnover, these employees provide a higher level of loyalty and try to give their full abilities at the workplace. Trade restrictions between the UK and the rest of the world greatly affect supermarkets like Sainsbury’s as the buyers are not able to find what they are looking for in stores. All the foods imported must pass a strict control in order for us to see them on the shelves. Political stability around the world may also bring a chaos into our fridge. In the case of demonstrations, protests or more serious political conflicts, we can have delays or even cancellations in the arrivals on products in the country. If we just imagine that Brazil went on strike for a week, where would we be getting our coffees from every morning? Socio-cultural factors Socio-cultural factors are about how new trends and styles emerging in the world around us can affect our economy. Our world is changing and developing every day with people adapting new habits and getting aware of new things going on. These can include: * Career attitudes * Safety emphasis Age distribution * Population growth rate * Community works Sainsbury’s can be so called the modern supermarket, following all the new market trends and rapidly responding to all the new demands consumers might possess. It is operating under a good reputation and always following the responsibility for the society and the surroundings, by organizing charity events, sponsoring games, competitions , etc. The last few decades, the population in the UK has been ageing as there is a low birth rate, so Sainsbury’s in return has been hiring elderly employees to satisfy the unemployment gap in that age section. Elderly buyers are looking to purchase affordable, healthy foods which makes supermarkets take actions. In general, there has been a great shift of people wanting to eat healthy and quickly, thus Sainsbury’s has introduced vegetable packets and healthy meal deals. Consumers are always in a hurry not having time to get home and cook a proper meal, so more frozen, ready meals have been offered to them. An increase in immigration of buyers from the Eastern Europe has made Sainsbury’s introduce new recipes and more variety of goods for that group of customers. That is now why we can see Lithuanian or Romanian products as sausages sold in Sainsbury’s. A large number of people from the Middle East living in the UK have also made a big impact, this is why we now see Halal meat or an enormous variety of spices in our local store. Legal factors * Discrimination Law * Antitrust Law * Employment Law * Consumer Law * Health and Safety Law Legal factors are related to the legal environment in which the company operates. Sainsbury’s is in the boundaries of legal factors in all three fields: locally, nationally and globally. There have been many changes in the laws passed in the UK over the last few years, one of the examples being the age discrimination law. This law says that all people, regardless their age should be treated the same at their workplace and promotions should be allocated regardless the age. The upper age for payment of Statutory Sick Pay has been removed, meaning that people over 65 who are still working are entitled to SSP the same way other employees are. This of course has had a big impact on supermarkets as Sainsbury’s as the management has to be very careful when selecting people filling the vacancies and obeying this law. Another example of a legal factor was when The Food Retailing Commission suggested an enforceable Code of Practice should be set up banning many of the current practices, such as demanding payments from suppliers and changing agreed prices without notice. (Mintel Report, 2004) On the 1st of October 2011, the minimum wage in the UK for an adult(over 21) has been changed from 5. 93 to 6. 08 pounds an hour, promising there will be room for more generous change in the future as the economy recovers from the financial recession. This has hit the Sainsbury’s pockets’. 5 pence an hour for each employee can add up to hundreds of thousands of pounds per week for Sainsbury’s. In January 2010, it has been announced that a new law was going to be issued that all under 21s will have to show an ID card when buying alcohol in the supermarket. There were also rises in the alcohol prices during this campaign to discourage people from drinking. This has given Sainsbury’s a hard time, as less people are able to buy alcoholic drinks either due to age limit or high prices. No one can take a wine bottle through the till without proof of age anymore. ) Economical factors Each government has an important impact on each company. Like other companies, Sainsbury’s was affected by a lot of economical factors as: * Taxation charges * Economic growth * Inflation * Exchange rates * Changes in income Each factor has a different impact on company. For example, the taxation charges force the company to increase the price of products to achieve the desired profit. If the taxation charges are low the price of products is lower and when the taxation charges are high, the price is higher. Another factor is inflation. Inflation changes from year to year and affects more and more the customer. If in 2000 with 100? you bought 100kg of sugar, now in 2011 you can buy only 50kg of sugar. The economic growth can affect your company in a bad manner or in a good manner. For example, now we deal with a crisis period and large companies like Sainsbury’s suffer a lot. The economic growth also has some employment effects. We can see a rise in the number of people employed by Sainsbury’s and this affects the United Kingdom economy. Now in 2011 we deal with a crisis period and appear some changes in population income. The number of companies that went in a bankrupt or are nearly to bankrupt has been increased and this results a large number of unemployed people, which means a decrease in sales. Sainsbury’s also established a bank in 1997, part of Lloyds Banking group. Sainsbury’s Bank offers a lot of services like travel money, car, health and life, pet insurances. Also Sainsbury’s Bank covers loans, savings accounts and has its own credit card and security plans. 2) Technological factors â€Å"Forces that create new technologies, creating new product and market opportunities† – Kotler P. amp; Armstrong G. , 2008. Principles of Marketing, 12th Edition. Technology for Sainsbury’s is significant because it helps control the population and attracts new and potential customers. With technology, Sainsbury’s can create new sort of products useful for population. Technological process is improving from year to year and helps company to decrease the product ion costs. In these processes are increasingly used machines and robots and because of this many people lose their jobs. By introducing more machines than people can reduce the waste of products and other costs. The products also are more complex with new facilities. In all these years of existence, Sainsbury’s developed some technological strategies of product selling. The Sainsbury’s improvements of product selling are: * Online shopping * Online recruitment * Bar coding * Self service counter Online shopping improves a lot the sales because it helps the consumers to buy directly the product, without going to the store. The customer has more time to choose the product, compare with other products and also compare the price. Sainsbury’s has also an online recruitment service. This service would save the company ? 4million a year in administration costs. It helps you to become an employee of Sainsbury’s by only sending your CV to their Online Recruitment Office and they will choose one. Bar coding it is a very innovative method of sorting the product. The bar coding helps the company to be more ordered and the customer also. For example, some kind of mobile applications that can scan the bar code and shows you the best price for product. Self service counter is another technological process which reduces the workforce costs and with this service the customer can avoid queues. For example, If you are in a hurry or you have only two or three products and you do not want or have time to sit at the queue you can use self service counter for a fast way to pay for products. 3) Environmental factors Environmental factors refer to ecological and environmental aspects such as weather and climate which can affect a company and may change the number of sales in a large company like Sainsbury’s. A company cannot change the environmental factors, but it does have fair amount of control over impact on its performance. For example, if the number of rainy days will increase, maybe the number of raincoats and umbrellas will increase too. That is how environmental factors affect a company and can have good parts and bad parts. Sainsbury’s also adopt an ecological factor which can reduce pollution. Sainsbury’s Recycle offers customer the opportunity to recycle every old mobile phone, digital camera, MP3 or games consoles and finally the customer receives money. Also Sainsbury’s introduced some sort of facilities for customers to reduce the non-renewable materials (such as oil, coal, gas) and use renewable materials (such as forests). These facilities are: * Home insulation – a facility for your house to stop the heat escaping from your house * Solar electricity – Solar Photovoltaic (PV) panels allow you to generate your own electricity * Feed-in tariff – The Feed-in Tariff is a Government initiative that encourages and rewards people for generating their own low carbon energy through a renewable source. Ecogen – Generate electricity with your boiler – An Ecogen Micro Combined Heat and Power (CHP) system replaces your boiler, burning gas to create heat and hot water, and on average it generates about 30% of the electricity a household needs Sainsbury’s drew up a partnership with British Gas and they established their own gas stations. This partnership aims to help the customers to save energy (non-renewable materials like gas) and reduce the costs by introducing Nectar. With Nectar Collector you can collect points on every day shopping and then you can spend points however you want. Microeconomic environment The general discussion in this part is the market research and the structure of Sainsbury’s market. These factors influence what sort of competition the organisation is facing and how does the organisation manipulate the 7Ps. We are going to look at the internal factors like: Product and services, relationship with customers, charities and supplies. Product and Services To be successful, Sainsbury’s operates through an important market research. Their aim is to increase their sales and to do that they take into account the four marketing mix e. . product, price, place and promotion. Sainsbury’s is in the oligopoly category and as not many firms are in this important category they are always trying to gain market share. The product research is one of the key to achieve their goals. Sainsbury’s is well known for their quality and this is important to beat the competitors. They need to focus on what the customer wants before any othe r company does. In today’s society everybody is attracted by a product with a good quality and Sainsbury’s is able to provide permanently high quality goods. During the year 2004 they have invested in their food ranges and have improved/ developed over 3200 products and Sainsbury’s have constant supply of fresh fruits and vegetables on shelves 24 hours. † To be sure that all the goods are fresh they have a special staff to make sure that the products are not expired. Sainsbury’s is one of the first market dealing with their own products for example; soft drinks and glossaries. Furthermore, it is one of the first supermarkets in the UK to provide its services with a home delivery service. They provide this service to help the older people and to make their customer life easier. Moreover, to improve their sales and make a big growth they have specialised staff trying to take the customers comments and needs. Therefore they can improve the product with most negative comments and vice versa. In Sainsbury’s, the promotion is an important factor to introduce a new product on the market. It has to be advertised to be sure that the customer is aware of it. The concept is to create a message which is directly targeted to the people. To make sure that the new product is going to be very popular they make promotion on it for example during the first month. In addition they make different offers in every period of the year. During the summer it is going to be on the fruits and frozen products while during Christmas they make discounts on every product to influence the customer to buy more. All these advantages allow them to be well differentiated from their competitors. Finally, Sainsbury’s have different types of stores which are providing different types of services. When customers want to buy a small amount of goods they can go to the local Sainsbury’s which providing less goods. For larger amount of foods, the customers can go to the large stores. They have more products and more services around e. g. public transports and car park facilities. Relationship with customers The relationship with the customer is very important and it is a factor creating more popularity for the firm. In every business the customer is seen as the most important ‘key’ for the company to work well. If the customer is not enough satisfied the company will loose its popularity. For Sainsbury’s, it is very important to keep a close relationship with their customers by providing good quality food but at a fair price. The Human Resources department involves the management of people and them different key areas. One of the most important one is the customer service assistance. Employees are trained to give a great service to the customer. For instance; in Sainsbury’s there are the cashiers but customer may also see some employees who help the customers with the selection of goods and packaging. One more key attribute about Sainsbury’s is that they provide good relationship to their customers and have an internet- based services which have deliver efficient home delivery and 93% of UK households are currently using their internet services. Furthermore, after a survey in 2004/05 were they mention capitalist from the sacrifices made by J Sainsbury’s to continue good relationship with their customers. In 2004/05 also reduces prices on 7. 000 products and the typical week’s shopping cost 1. 6 % less than a year ago. Moreover, J Sainsbury’s were named organic supermarket for the third time in 2004/05 period time. And supported Taste of Success in a link which promotes Food education and cooking in Schools and for this activity have participated more than 250. 000 children. Moreover, customers are attracted by a product not only for the price and the quality but also by the package. Even if they don’t think it pass through their mind when they buy the product, the package is one of the most important things and the sales are going to be higher with a coloured and attractive package. Finally, the main aim is to have customers who are dependent on the supermarket. Therefore, Sainsbury’s try to keep regular opening hours and they make sure that the queuing times are not excessive. Moreover, they make sure that the products are always available because when you have to deal with an accustomed customer, you can’t say to him that the product is out of stock because there is a chance that this customer is just coming for one product only. To reduce the cost, Sainsbury’s is always equipped with a store manager. His job is to ensure that the actions are fast with good quality. If all the operations are done effectively then, the costs will be low. Charity J Sainsbury's is one of the big companies which strongly believed that success is not only how to increase the profits of the business and also a different section that works on how to help people that have any kind of problems. For example J Sainsbury's in 2004/05 supported several national charities and donating food and equipment. Moreover in 2005 J Sainsbury’s customers were using coins machines in their stores. The machines take a 7% commission which raised the following sums in 2004/05: Children in Need gave ? 15. 233 also for British Red Cross gave ? 17. 881. Moreover, gave ? 18. 015 for Cancer Research and ? 9. 361 for Unicef. Furthermore, J Sainsbury's gave for British Heart Foundation ? 9. 627 and ? 5. 533 for WWF and for Red Nose Day 05 gave ? 3. 300. In addition, J Sainsbury's have donated 150. 000 thousand pounds to Children Society in support to encourage young people to eat healthy. Also, all J Sainsbury’s stores have charity boxes where customers can donate their change to local charity. However, J Sainsbury’s after all these benefits which helped a lot of people is still continuing to provide help to people with needs. In 2004 J Sainsbury’s collected a total of ? 1. 7 million from collogues throughout the company and from customers at various stores which then donated it to the affected populations of the Tsunami in Thailand. Also J Sainsbury’s for one more time revealed their sensitivity for people who need financial support. Last May colleagues have raised ? 3. 000 for charity which helps children in need with shortened life expectancy . Children with illnesses require expensive equipment and J Sainsbury’s brand raised the money and the charity is able to provide some of this equipment. According to the aforementioned, the humanitarian efforts from people that work in J Sainsbury’s give pleasure and happiness in people with needs. Phillip Wardman , online groceries manager at J Sainsbury’s York store dedicates his leisure time to support the Yorkshire Air Ambulance which relies solely on donations from the public. This year he organized a 24- hour bike ride from Edinburg to York covering 210 miles. Moreover, Phillip Wardman said he wanted to do something different for the charity and this certainly was challenge. However, he had been named ‘’Local Hero ‘’ by the York store and he was also awarded by their Chief Executive, Justin King. In my opinion the success for all the kind of businesses is not only to find profit and loss the end of the season and perform accounting procedures . Of course it is essential for all the businesses to find out how well the sales went the previous year but it is also important to think how you can help people who are unable to have the same benefits and the chances as the others. Services J Sainsbury’s brand aim in every day basis is to provide an easy access to customers. At present J Sainsbury’s are experimenting new approaches which can reduce queuing times at checkouts. Moreover, in 34 stores customers can use a hand-held scanner to scan theirs items while they shop at Sainsbury’s. Also, they have introduced self services checkouts in 58 stores nationwide. J Sainsbury’s have been reported to have 600 drivers operating more than 400 vans providing services in 2005/2006 and were serving 38. 000 customers per week. In addition, J Sainsbury’s was the first chain store to sing up to the guide dogs for blind people street charter in 2005. This aims to provide the right support for blind or partially sighted customers. SWOT of Sainsbury’s SWOT analysis is a strategic management method used to assess the strengths, weaknesses, opportunities, as well as threats associated with a project or a business venture. It involves laying down main objectives of a business project in addition to identifying the favorable and unfavorable internal and external factors that may affect the achievement of a given objective. It also helps in identifying suitable areas for development. Identification of SWOTs is essential because subsequent steps in the planning process for achievement of the objective may be derived from it. First, the decision makers, using SWOTs, ought to determine whether the objective is achievable. In the event that the objective is not achievable, the process is repeated after selecting a different objective. The aim of any SWOT analysis is to establish the key internal and external factors affecting the achievement of an objective. The internal factors are strengths and weaknesses, which are dynamics from within an organization while opportunities and threats are forces from outside of an organization are the external factors. These come from within the company's unique value chain. Sainsbury’s is an internationally recognized chain of supermarkets based in the United Kingdom. Its headquarters are situated in London which is a strategic place due to ease of accessibility. It owns J Sainsbury’s plc. : This is the main company of Sainsbury’s Supermarkets Ltd. The main competitors of Sainsbury’s are Tesco and ASDA who overtook it as market leaders. Their other investments are in banking sectors and property management. In 2004, Sainsbury’s performance improved and this has been attributed to Justin King, its current CEO. In our analysis of Sainsbury’s, we focus on their strengths, weaknesses, opportunities and threats. Strengths Strengths are features of a business that are used as a basis for developing competitive advantage. Sainsbury’s has been in market for a substantially long period of time. This is enough to make it popular among its loyal customers, therefore is has used marketing and unique branding techniques to capitalize on the U. K market. Differentiation of products and services offered has been determining factor to Sainsbury’s success because it states what the company stands for. Not only does it serve United Kingdom customers but it also has other chains stores, self selection stores and supermarket across major European countries. The companies’ logo was designed with a conspicuously orange color, which is a key factor in its identity. With its current Chief Executive Officer, Sainsbury’s has seen total transformation symbolized by its growth rate, a high stock turnover and huge profit margins after tax and dividend deductions. Justin King has managed to employ and upraise his current staff and this has been a major step towards facing competition posed by ASDA and Tesco. Furthermore Sainsbury's has been involved in community initiated programs. As a company it appreciates its place in society and it is obliged to give back to the community through social responsibility. This has won the company not only customers approval but also favors from environmental activists who portray it as having a good brand. Another factor that has seen Sainsbury’s through the hard hit times to become strengths is use of advertisements. Advertisement is an art, which should be done skillfully to create a lasting impression in the eyes of customers. Keeping this in mind, Sainsbury’s chain of supermarkets has used celebrities to advertise specific product groups boosting sales. Embracing online advertisement has been a major factor in promoting its products both locally and internationally where interested customers then transact through e-commerce. In summary, the main strengths portrayed in Sainsbury’s SWOT analysis include; reputable management, skilled labor force, advertisement, loyal customers and a strong brand name. Weaknesses Weaknesses are characteristics that place a business at a disadvantage relative to others. The absence of certain strengths may be viewed as a weakness. For example; a weak brand name, high cost structure, lack of patent protection, poor reputation among customers, lack of access to key distribution channels and lack of access to natural resources. In some cases, a weakness may be the flip side of strength. Sainsbury’s has failed to protect its markets against threats and potential new entrants. Being better placed with high competitive advantage, it ought to have utilized the opportunity as the first chain of supermarkets in the U. K to remain a market leader. To implement this it could consider being a price leader of the entire market enjoying economies of scale to the disadvantage of its competitors. By so doing Tesco and ASDA could have found the market too harsh for them to compete therefore reducing their activities. Lack of brand visibility has been a lacking factor in the success of Sainsbury’s. For products to sale they have to be organized and properly arranged on the supermarkets shelves for customers to see and select. Therefore supermarket shelves need to be spacious enough to accommodate oods and allow ease of access incase a customer picks on a given product. In trying to fix the problem of inventory display and shelf space, the results were even more disastrous. The new arrangement format was more confusing to customers. Opportunities Opportunities are external chances to improve performance in a business environment. The external environmental analysis may reveal certain new opportunitie s for profit and growth. Examples of opportunities include; use of new technology, loosening of government regulations, removal of tariffs and trade barriers. Sainsbury’s has great opportunities, which could see it back to the top. They have a great opportunity to win back the trust of their target customers through better customer service. Loyalty program is another great way of safeguarding repeat sales and committed customers. The company also has shares in financial services sector, though there might be new business opportunities to explore. Alternatively, Sainsbury's could use its chain of supermarkets and other business investments to secure its financial future just incase of economic recession or as a prospect for investment. Threats Threats are external elements in the environment that could cause trouble for the business. Changes in the external environmental also may present threats to the firm. Examples of threats include: a change in consumer tastes in favor of competitors products, presence of substitute goods in the market and stringent barriers to trade. Sainsbury’s needs to invest in more environmental programs despite knowing that it will not directly benefit its stakeholders. Economic meltdowns are beyond an organizations control, therefore the shaking world economy is a threat to Sainsbury’s group of businesses. REFERENCES 1. Brassington F. and Petit S. , 2006. Principles of Marketing, 4th ed. 2. Prentice Hall; Pearson Education. 3. Kotler P. nd Armstrong G. , (2008), Principles of Marketing Twelfth Edition 4. Brassington F. and Petit S. , (2009), Principles of Marketing Fourth Edition 5. Katameni,2010. Macro environment and The marketing mix used by Sainsbury’s [online] Available at: [Accessed 19 November 2011] 6. User: ukstudent , 2008. SWOT, PESTEL and Porter's 5 For ces analyses of Sainsbury's [online]. Available at[Accessed 20 November 2011] 7. Mark Tran, 2006. Sainsbury's introduces compostable packaging [online]. Available at;URL:http://www. guardian. co. uk/environment/2006/sep/08/supermarkets. business;[Accessed 20 November 2011] 8. Anonymous, 2011. Products and services[online]. 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